Press Releases

This is an archive of Seiko’s international press releases from the early 2000s. The latest press releases starting from 2015 can be found on Seiko official website.

2014

• January – Seiko is the new watch partner of Novak Djokovic
• February – Introducing a new Seiko Astron design, inspired by the curvature of the Earth.
• March – Seiko Baselworld 2014
  • The President’s Message
  • The new mechanical Hi-beat 36,000 GMT
  • Seiko Prospex. Serious watches for serious sports
  • Seiko and Novak Djokovic: a perfect match
  • The Seiko Astron GPS Solar Chronograph.The Astron revolution gathers pace
• May – Darya Klishina wins the Seiko Golden Grand Prix in Tokyo
• June – The Seiko Astron GPS Solar Chronograph, made to measure for Novak Djokovic
• July – Novak Djokovic’s Wimbledon success takes him back to the top of the world.
• July – Denmark and New Zealand retain their crowns at the Seiko 49er & 49erFX European Championship.
• August – Seiko Announces Grand Opening of First Boutique in US
• November – Seiko wins the “Petite Aiguille” prize at the 2014 Grand Prix d’Horlogerie de Genève
• November – Bright designs. Brilliant technology. The new Astron GPS Solar Chronograph

2013

• February – The 100th Anniversary of Seiko Watchmaking
• March – Seiko Premier & Seiko Kinetic. Renewed & Refined for Basel 2013.
• March – Darya Klishina wins gold again!
• April – Seiko Baselworld 2013
  • President’s Message
  • Seiko Astron Kintaro Hattori Special Limited Edition
  • Grand Seiko Historical Collection
  • The 100^th anniversary editions of Premier, Sportura and Velatura. A Kinetic celebration
  • The Ananta ‘100^th Anniversary’ Chronograph
• August – The laurels go to New Zealand, Great Britain and Denmark at the European Championships.

2012

• March – Seiko Astron. The world’s first GPS solar watch.
• March – SEIKO Baselworld 2012
  • President’s Message
  • Grand Seiko reaches new heights with a Special Edition Hi-Beat 36,000 creation.
  • The Ananta ‘Kumadori’ Chronograph
  • The new Sportura. Proving the value of experience.
  • Seiko Astron. The world’s first GPS solar watch.
  • The new Sportura collection for women. Where elegance meets performance.
  • The new Premier Double Retrograde Chronograph. A high-precision classic.
• October – The Seiko Astron GPS Solar watch has arrived!
• October – The 2012 Seiko 49er Championships. A French triumph in Italy.

2011

• March – FC Barcelona and SEIKO seal a global partnership
• March – SEIKO Baselworld 2011
  • A message from the President
  • A legend is re-born. The first ever Grand Seiko from 1960 is re-created with a new mechanical hand-winding movement.
  • The Ananta mechanical chronograph for divers. A celebration of Japan’s artistry.
  • Experience is what counts. The new Sportura is a real sports watch for those who know the true values of sport.
  • The 2011 SEIKO Premier collection. A new look, a new mechanical movement and a perpetual appeal.
  • The Credor Spring Drive Minute Repeater
• July – Australians win the SEIKO European 49er Championship in Helsinki.
• August – The SEIKO Sportura FC Barcelona Chronograph.
• August – Denmarkâs Graversen and Olrik dominate the 29erXX SEIKO European Championship 2011
• October – The new SEIKO Sportura FC Barcelona Chronograph meets its inspiration.
• October – The SEIKO-sponsored icaré 2 glider sets another new world record.

2010

• February – Spain claims a famous victory at the SEIKO World 49er Championships in the Bahamas.
• March – From Space to Earth. The SEIKO Spring Drive Spacewalk is now available worldwide.
• March – SEIKO Baselworld 2010
  • An invitation from the President.
  • Ananta. The craftsmanship of Katana. The perfection of celestial beauty. The cutting edge of SEIKO.
  • SEIKO Sportura. Ten years of success in the fast lane.
  • The 2010 Velatura Collection. Built for the oceans, and built to race.
  • The SEIKO Premier collection for 2010. New interpretations of a classic theme.
  • The new SEIKO Quartz Astron: A demonstration of SEIKO’s four decades of dedication to the perfection of the quartz watch.
  • SEIKO’s ‘Future Now’ project delivers a new generation E-Ink watch. The world’s first EPD watch with an active matrix system.
  • The Power Design Project leads the celebration of the 40th anniversary of the SEIKO Quartz Astron
  • Grand Seiko. 50 years of dedication to perfection.
• August – The 2010 49er Speed Challenge. A new record is set – 24.1 knots!
• September – The world’s first Active Matrix EPD watch is launched.
• September – SEIKO Solar. A bright idea that is kind to nature.
• October – Grand Seiko Global Launch
• October – Grand Seiko 50th Anniversary Commemorative Editions
• November – SEIKO wins the prize at the GP d’Horlogerie de Genève
• December – SEIKO. Leading the watch industry to a greener future

2009

• March – SEIKO Baselworld 2009
  • An invitation from the President
  • Ananta. The craftsmanship of Katana. The cutting edge of SEIKO
  • Sportura. Engineered for the new road ahead
  • Velatura. New materials, new designs and new horizons for Velatura, SEIKO’s marine collection
  • Arctura. Aerodynamic design. Kinetic technology.
  • Premier. A new generation of modern classics
  • The two SEIKO fine watch studios. Dedicated to perfection
  • The SEIKO Power Design Project, 2008
• July – SEIKO’s 2009 campaign : SEIKO launches a new global campaign to tell the SEIKO Story
• July – SEIKO Boutiques expand across the globe.
• August – The new SEIKO website tells the SEIKO story
• September – After a successful EVA, the SEIKO Spring Drive Spacewalk is to be auctioned for charity.
• October – The 2009 SEIKO 49er Speed Challenge is won by Australians Nathan Outteridge and Iain Jenson
• December – The SEIKO Quartz Astron, the watch that changed the way the world told time.
• December – The SEIKO Spring Drive Spacewalk. Charities benefit from success in the auction room.

2008

• January – SEIKO renews sponsorship agreement with Honda Racing F1 Team & Jenson Button
• February – SEIKO to lead the watch industry by switching to mercury-free batteries
• March – New calibers and design refinements are the hallmark of the 2008 Premier collection
• April – SEIKO Baselworld 2008
  • An invitation from the President
  • Welcome to the new SEIKO!
  • SEIKO, the only manufacture with every watchmaking expertise
  • The Quiet Revolution gathers pace
  • Arctura. The shape of the most advanced watch technology
  • SEIKO Sportura. The motorsport specialist collection
  • An Innovative Automatic Chronograph Graces the 2008 Velatura Collection.
  • The 2008 Premier Collection. New expressions of a classical inspiration.
  • The SEIKO Power Design Project, 2007
  • SEIKO Spring Drive Spacewalk:The Quiet Revolution goes into space
• May – More acclaim for SEIKO Spring Drive
• June – Spring Drive Spacewalk and EVA by Richard Garriott
• August – SEIKO’s 2008 campaign: Arctura, Spring Drive and “Me.”
• September – SEIKO leads the industry for the environment
• September – The SEIKO 49er Speed Challenge
• November – SEIKO Spring Drive Chronograph wins the 2008 Watch of the Year award in the Netherlands
• November – SEIKO’s Baselworld stand wins an ADAM prize, 2008

2007

• January – SEIKO and the International 49er Class Association announce a new partnership
• March – New Product | Use the power of Kinetic to travel the world with the Arctura G.M.T.
• April – SEIKO Baselworld 2007
  • An invitation from the President
  • SEIKO in 2007 Innovation and Refinement
  • The SEIKO Pavilion, 2007
  • The Spring Drive Chronograph The only chronograph on earth with glide motion timekeeping
  • SEIKO Spring Drive G.M.T. Luxury timepieces for luxury travel
  • SEIKO Velatura A new collection for those who love the oceans
  • SEIKO Kinetic. 20 years of success
  • Features of Kinetic Direct Drive
  • Sportura 2007. Shape for speed. Perfect for the Honda Racing F1 Team
  • 4 new calibers add inner strength to the refinement of the Premier Collection
  • The SEIKO Electronic Ink watch for women. The shape of things to come.
  • The Power Design Project, 2007
• June – SEIKO marks entry into the Indian market
• August – A new communication campaign showcases the 2007 SEIKO collections Velatura and Sportura, the 2007 stars of the new “Me” campaign.
• August – SEIKO Velatura launched at the ISAF World Championships in Cascais, Portugal
• October – SEIKO’s Website Opens a New Window on to the World of SEIKO
• November – SEIKO renews agreement with International 49er Association
• November – SEIKO extends investment in Thailand

2006

• February – SEIKO Spring Drive is Awarded “Watch of the Year” by TimeZone.com
• March – SEIKO announces new partnership with the Honda Racing F1 Team and with Jenson Button
• March – SEIKO Arctura Kinetic Perpetual The new signature of SEIKO Kinetic
• March – SEIKO Premier – Classic Inspiration, Modern Expression
• March – SEIKO Baselworld 2006
  • The SEIKO Collection for 2006:A new manifestation of Innovation and Refinement.
  • The SEIKO Pavilion, 2006
  • The Credor Spring Drive Sonnerie Pure Sound, Pure Motion, Pure Perfection
  • SEIKO Spring Drive starts its second year with two new creations, the Moon Phase and the GMT
  • The 2006 Sportura Ultimate Kinetic Chronograph.The Challenges of Perfection
  • The SEIKO Sportura Honda Racing F1 Team Chronograph Born to Race. Destined to win.
  • SEIKO Sportura – Two new All-Star Chronographs
  • The SEIKO Power Design Project. A journey in creativity.
• July – SEIKO Sportura, the sports watch for women
• July – SEIKO Sportura Collection ‘Revolution up’ in the market
• August – SEIKO’s full compliance with EU Directive on hazardous substances
• September – SEIKO celebrates release of Sportura 1/100th second Chronograph at the Italian Grand Prix
• November – The SEIKO Electronic Ink Watch wins a prestigious prize at the Grand Prix de Geneve
• November – The Japanese ladies of beauty inspire new SEIKO design

2005

• January – SEIKO Opens the SEIKO Center in Paris
• January – SEIKO WATCH CORPORATION Team Partner agreement with B•A•R Honda F1 racing team
• March – Premier:Classic inspiration. Modern expression.
• March – To Showcase the SEIKO Spring Drive, a New SEIKO Stand Is Unveiled.
• March – SEIKO Launches Spring Drive, the Only Watch in the World to Represent the True Motion of Time.
• March – The Elite Collections: Extending the Horizons of Innovation & Refinement
• March – SEIKO Spring Drive Auction raises Funds for Basel Charity
• September – SEIKO celebrates B•A•R Honda partnershipwith new Sportura watch design.
• October – SEIKO Spring Drive World Première September 14, 2005

2004

• February – The Arctura Kinetic Chronograph, in Titanium
• April – ARCTURA: The Signature of Kinetic.Celebrating the 40th Anniversary of Seiko Chronographs.
• April – RIVOLI:In a Word, Imagination.
• April – VIVACE: As Vivacious as Life.
• April – Seiko at Baselworld 2004. The Elite Collections:The Ultimate Expression of Innovation & Refinement.
• April – SPORTURA: All-star Chronographs.
• October – Rivoli: In a word, imagination.
• December – SEIKO Image Stores A further refinement for top SEIKO Elite partners

2003

• April – VIVACE